science communication

Book review – Don’t Be Such a Scientist: Talking Substance in an Age of Style (Second Edition)

Science is fascinating but it has one problem. Scientists. Don’t get me wrong, I admire you all for your endless curiosity, dedication, and hard work. But you have to admit, most scientists are not very good at talking about their work. If we can bore our colleagues with our presentations, imagine what we do to more general audiences given half a chance! At a time when science is under attack more than ever before (Hello, Trump), and the stakes are higher than ever before (Hello, climate change), this is a problem. Enter Randy Olson, who abandoned a tenured professorship in marine biology and moved into Hollywood and film making. His plea to us all: “I love you very much, but, please, can you stop being such scientists?”

don't be such a scientist (more…)